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COMPLETE FASHION WARDROBE FOR THE MALE YOUTH
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ITC forayed into the youth fashion segment with the launch of John Players in December 2002. John Players has committed to be No. 1 among the fashion brands for today’s youth by leveraging ITC's proven competencies in understanding consumer insights, brand building and design capabilities.
Enjoy the vibrant wardrobe from John Players that offers everything from party wear shirts and formal shirts for men to backpack bags and laptop bags online and in stores, and celebrate the undying college spirit embodied in Fun, Friends & Freedom.
And, with edgy denim wear from John Players Jeans offering contemporary fits and experimental washes, you are ready to challenge the traditional and play unscripted whether you pick black slim fit jeans or regular fit jeans for men.
The brand is available across the country through a nation-wide network of over 400+ exclusive stores and various multi-brand outlets.
Having built a powerful brand portfolio that is making waves across the country, ITC's Lifestyle Retailing is poised to grow and build a dominant presence in the country's fashion industry.